
Our Mission Statement
“Promoting the Present and Developing the Future”
Objectives
Our role is to look into all opportunities for Rockhampton.
To attract visitors, new business and residents to the city.
To enhance Rockhampton's image and expand the range of attractions, activities and experiences, while addressing the needs of local residents.
Responsibilities
Responsibility is to members, tourists and Rockhampton City Council.
These responsibilities include:
- Promoting the city of Rockhampton
- Raising the profile of Rockhampton, its competitive advantages and services
- Business development
- Service to Rockhampton City Council
- Developing good working relationships with government departments
- Generating awareness of the competitive advantage of this district for investors an industry
- Encouraging development of new or improved infrastructure
- Improving the quality of products and services available in Rockhampton
- Linking closely with other organisations
- Expanding services in Rockhampton
- Increasing visitor numbers, length of stay and visitor expenditure
- Expanding the conference and exhibition market
- Attracting national, state and regional sporting titles to Rockhampton
- Creation of growth in events
- Provision of community assistance to event and sporting bodies and community groups
- Operation of a Tourist and Business Information Centre
- Identifying tourism to Rockhampton businesses and residents as a growth industry
- Investigating new international markets for charter flights
- Maximising the presence of the defence forces and Shoalwater Bay
- Encouraging product development
- Delivery of quality experiences for visitors
- Assisting members to secure new business
- Achieving greater community support
- Working with the regional body to develop Rockhampton as a tourist destination
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